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Ransomware Group thegentlemen Hits: The Sole

Admin
HookPhish team
Target organization The Sole thesole.com Retail & E-Commerce

Summary

In the latest cybersecurity news, The Sole — an organization based in GB — has fallen victim to a ransomware attack conducted by the group thegentlemen. This data breach, discovered on 2026-09-01T12:13:48.415450+00:00, underscores the increasing need for proactive cybersecurity defenses as we continue through 2026.

Incident Report

Attribute Information
Target Organization The Sole
Threat Group thegentlemen
Summary thesole.com zoominfo.com/c/the-sole-proprietor/94159619 The Sole Supplier — UK sneaker and streetwear platform, founded in 2013 by George Sullivan in London.
Started as a £100 blog in his parents’ house — no investors, fully bootstrapped for 12+ years.
Model: media content (release dates, reviews) + affiliate links to 50+ retailers — earns commission, holds no stock.
Works with 30+ brands including Nike, adidas, UGG, Dr. Martens; claims to be Nike’s top UK media partner.
Scale: 4.5M monthly users, £400M+ lifetime sales driven for brands, with only ~35 staff.
In 2026 relaunched its app as a “micro-social” shopping community for sneaker culture.
Risks: thin margins, UK-only focus, and dependence on affiliate rates and brand budgets.
Date of Breach 2026-08-31T18:56:10+00:00
Discovery Date 2026-09-01T12:13:48.415450+00:00
Region GB
Target Domain thesole.com
Business Sector Retail & E-Commerce

 

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Disclaimer

HookPhish does not engage in the exfiltration, downloading, taking, hosting, viewing, reposting, or disclosure of any stolen information. All breach data reported here is sourced from publicly available threat intelligence feeds for awareness purposes only.

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