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PIR Sales Data Breach: The Gentlemen Ransomware Claim (Oct 2026)

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HookPhish team
Target organization PIR Sales pirsales.com Other

Summary

In the latest cybersecurity news, PIR Sales — an organization based in US — has fallen victim to a ransomware attack conducted by the group thegentlemen. This data breach, discovered on 2026-10-09T19:25:37.817628+00:00, underscores the increasing need for proactive cybersecurity defenses as we continue through 2026.

Incident Report

Attribute Information
Target Organization PIR Sales
Threat Group thegentlemen
Summary pirsales.com zoominfo.com/c/pir-sales-inc/84001098 PIR Sales, Inc. is a private, independent manufacturers’ representative firm founded in 1992 in Chandler, Arizona, serving plumbing, irrigation, waterworks, fire/life safety, and HVAC markets across Arizona, Southern Nevada, New Mexico, and El Paso TX. It generates estimated annual revenue of $20–23M with only ~17–19 employees (9 outside + 8 inside sales) — an exceptional ~$1.2–1.35M revenue per employee. The firm represents 40+ premium brands including A.O. Smith, Watts Water Technologies, Bradley Corp., Panasonic HVAC, Stiebel Eltron, and Highland Tank, backed by 25+ year manufacturer relationships and a 27,000 sq ft warehouse offering 24/7 commercial water heater pickup. It serves 20 distribution channels (architects, engineers, contractors, municipalities, utilities) and employs dedicated Specification Consultants for architects in both Arizona and Las Vegas. Led by President Bob Saylor (29 years at PIR) and VP Craig Addington
Date of Breach 2026-10-06T20:40:12+00:00
Discovery Date 2026-10-09T19:25:37.817628+00:00
Region US
Target Domain pirsales.com
Business Sector Other

 

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Disclaimer

HookPhish does not engage in the exfiltration, downloading, taking, hosting, viewing, reposting, or disclosure of any stolen information. All breach data reported here is sourced from publicly available threat intelligence feeds for awareness purposes only.

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